Where is your profit now?
Except maybe. . . profit!??!?!
Here’s a university administrator who apparently sees through the smoke, mirrors, and Thomas Friedmanesque rainbows-and-unicorns technofluff of the Lords of MOOC Creation, Vice-Chancellor Harlene Hayne of the University of Otago in Dunedin, New Zeland (h/t to regular commenter truffula. Maybe it takes an ocean of winds and a position outside of the U.S. and Europe to blow away the bullcrap and see them for what they’re worth?) Hayne writes,
The University of Otago has considered the issue of MOOCs very carefully. Over this past January, I personally studied everything that I could lay my hands on about the subject. I sought specialist advice on the issue from international experts in distance education and online learning. I discussed the matter extensively with my counterparts in New Zealand and overseas. The conclusion from all of these quarters is that, although there may be a handful of opportunities in this space, the concept of the MOOC will not displace the traditional university experience and the business case for the future of MOOCs actually hangs by a thread.
Although the current enrolment in MOOCs is extremely high, completion of any given course is very low. In most instances, more than 90 per cent of the students who sign up for a course, never complete it. Given this, we have to ask ourselves two questions. First, why do so many sign up? That one is easy – the courses are currently free. Once this aspect of the MOOC system changes (and it will have to change if anyone is going to make any money), then I suspect that enrolments will plummet. Second, why do so many students fail to complete? There are probably many reasons, but the most parsimonious one is that the courses quickly get boring. Even when you place the best speaker in the world on the internet, the experience pales in comparison to face-to-face interaction. Continue Reading »